Clicks Don’t Pay Bills — Here’s How MDS Digital Media Builds E-commerce PPC Campaigns That Do
We don’t just run ads.
We build profit-first PPC systems tailored to your product, platform, and customer journey.
Intent-Aligned Platform Strategy
We use each ad channel for what it’s best at:
- Google Search and Shopping for ready-to-buy traffic
- Meta and Instagram for product discovery and retargeting
- YouTube for educating and re-engaging
- Display for competitor intercept and offer awareness
Smart Feed Optimization
We fine-tune product titles, descriptions, images, and category mapping to win placements and lower your CPC.
Creative That Drives Action
We build and test variations with urgency, social proof, offers, and problem-solution narratives — not just pretty banners.
Landing Pages Built to Convert
We ensure the user lands on fast, persuasive product or offer pages with reviews, clear benefits, and no friction.
Funnel-Based Retargeting
We segment audiences by behavior — viewed, added to cart, abandoned checkout — and run tailored messaging for each stage.
Transparent Tracking and Scaling
We track ROAS, AOV, conversion value, LTV, and ad-specific performance to scale only what drives results.
Real Results: E-commerce Brand Success Story
A skincare brand approached us spending ₹1L/month on ads with just 1.4x ROAS.
We implemented:
- A revamped Google Shopping feed
- Separate campaigns for cold and warm traffic
- Retargeting through Instagram Stories and WhatsApp
- A high-converting product page with limited-time offer badges
Within 30 days:
- ROAS increased to 3.8x
- Abandoned cart recovery improved by 57%
- Monthly revenue doubled without increasing ad spend
Stop Measuring Traffic. Start Measuring What Matters.
Clicks are easy.
Conversion is what count.
