{"id":6987,"date":"2026-06-19T12:01:42","date_gmt":"2026-06-19T12:01:42","guid":{"rendered":"https:\/\/www.mdsmedia.co.in\/blog\/?p=6987"},"modified":"2026-06-19T12:01:48","modified_gmt":"2026-06-19T12:01:48","slug":"whatsapp-marketing-automation-for-enterprises","status":"publish","type":"post","link":"https:\/\/www.mdsmedia.co.in\/blog\/whatsapp-marketing-automation-for-enterprises\/","title":{"rendered":"WhatsApp Marketing Automation for Enterprises"},"content":{"rendered":"\n

A global retail brand wants to send a personalized order update to two million customers within the hour. Doing that manually, or even through a basic broadcast tool, isn\u2019t a staffing problem \u2014 it\u2019s a structural one. Without automation, \u201cpersonalized at scale\u201d is a contradiction, not a strategy.<\/p>\n\n\n\n

The Problem: Manual WhatsApp Doesn\u2019t Scale With Enterprise Volume<\/h2>\n\n\n\n

WhatsApp\u2019s engagement numbers make it one of the most compelling channels available to enterprise marketers \u2014 open rates and response rates that dwarf email. But most enterprises\u2019 WhatsApp usage still looks like a glorified group chat: manually triggered broadcasts, no real segmentation, and no connection to the systems that actually know what each customer needs. That approach might work for a small business with a few hundred contacts. It collapses entirely at enterprise volume, where the value of WhatsApp lies precisely in personalization at scale.<\/p>\n\n\n\n

\"\"<\/figure>\n\n\n\n

Why Treating WhatsApp as a Manual Channel Is Costly<\/h2>\n\n\n\n

When enterprises run WhatsApp manually, two things tend to happen: either messaging gets generic to make broadcasting feasible, which tanks engagement and increases opt-outs, or teams burn enormous manual effort trying to segment and personalize by hand, which doesn\u2019t scale past a few campaigns. Either path leaves enterprise-grade ROI on the table from a channel that\u2019s capable of delivering far more.<\/p>\n\n\n\n

What Real WhatsApp Marketing Automation Looks Like<\/h2>\n\n\n\n

Enterprise-grade WhatsApp automation connects the messaging layer directly to customer data and behavioral triggers, so messages are relevant by default rather than by manual effort:<\/p>\n\n\n\n

    \n
  • Triggered, behavior-based messaging<\/strong>: Cart abandonment, shipping updates, renewal reminders, and re-engagement flows fire automatically based on real customer actions, not a marketer\u2019s send schedule.<\/li>\n\n\n\n
  • Dynamic personalization at scale<\/strong>: Templates pull live data \u2014 name, order details, loyalty tier, product recommendations \u2014 so a million-message send still reads as individually relevant.<\/li>\n\n\n\n
  • Conversational flows with human handoff<\/strong>: Automated flows handle routine queries (order status, FAQs, appointment booking) and escalate to a live agent only when a conversation genuinely needs one.<\/li>\n\n\n\n
  • Segmented campaign orchestration<\/strong>: Audiences are automatically segmented by behavior, lifecycle stage, or purchase history, so a single campaign launch actually delivers dozens of tailored variants.<\/li>\n\n\n\n
  • Compliance and consent management<\/strong>: Enterprise volume means enterprise regulatory exposure. Automated opt-in tracking and template approval workflows keep large-scale sending compliant across regions.<\/li>\n<\/ul>\n\n\n\n

    A Practical Example<\/h2>\n\n\n\n

    A telecom provider might automate a billing reminder flow: five days before a bill is due, eligible customers automatically receive a WhatsApp message with their balance and a one-tap payment link. Customers who don\u2019t respond within 48 hours get a follow-up with a different offer \u2014 perhaps a payment plan option \u2014 while customers who do pay are automatically moved out of the reminder flow. None of this requires a marketer manually managing lists; the automation handles segmentation, timing, and follow-up logic based on live response data.<\/p>\n\n\n\n

    Where Enterprises Should Start<\/h2>\n\n\n\n

    The highest-leverage starting point is usually transactional and lifecycle automation \u2014 order confirmations, renewal reminders, support flows \u2014 because these have clear triggers and immediate ROI. Promotional broadcast automation tends to work best once that behavioral foundation, and the customer data feeding it, is already in place.<\/p>\n<\/body>","protected":false},"excerpt":{"rendered":"

    A global retail brand wants to send a personalized order…<\/p>\n","protected":false},"author":6,"featured_media":6988,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"om_disable_all_campaigns":false,"_kad_post_transparent":"","_kad_post_title":"","_kad_post_layout":"","_kad_post_sidebar_id":"","_kad_post_content_style":"","_kad_post_vertical_padding":"","_kad_post_feature":"","_kad_post_feature_position":"","_kad_post_header":false,"_kad_post_footer":false,"_kad_post_classname":"","_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[1],"tags":[],"class_list":["post-6987","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-newsletter"],"yoast_head":"\nWhatsApp Marketing Automation for Enterprises - BLOGS<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.mdsmedia.co.in\/blog\/whatsapp-marketing-automation-for-enterprises\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"WhatsApp Marketing Automation for Enterprises - BLOGS\" \/>\n<meta property=\"og:description\" content=\"A global retail brand wants to send a personalized order...\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.mdsmedia.co.in\/blog\/whatsapp-marketing-automation-for-enterprises\/\" \/>\n<meta property=\"og:site_name\" content=\"BLOGS\" \/>\n<meta property=\"article:published_time\" content=\"2026-06-19T12:01:42+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2026-06-19T12:01:48+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.mdsmedia.co.in\/blog\/wp-content\/uploads\/2026\/06\/Untitled-design-89.png\" \/>\n\t<meta property=\"og:image:width\" content=\"1024\" \/>\n\t<meta property=\"og:image:height\" content=\"683\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"Gangotri Hore\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Gangotri Hore\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"3 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/www.mdsmedia.co.in\\\/blog\\\/whatsapp-marketing-automation-for-enterprises\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.mdsmedia.co.in\\\/blog\\\/whatsapp-marketing-automation-for-enterprises\\\/\"},\"author\":{\"name\":\"Gangotri Hore\",\"@id\":\"https:\\\/\\\/www.mdsmedia.co.in\\\/blog\\\/#\\\/schema\\\/person\\\/6fc7a2be965bcc544be5f4f22ab44c16\"},\"headline\":\"WhatsApp Marketing Automation for Enterprises\",\"datePublished\":\"2026-06-19T12:01:42+00:00\",\"dateModified\":\"2026-06-19T12:01:48+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/www.mdsmedia.co.in\\\/blog\\\/whatsapp-marketing-automation-for-enterprises\\\/\"},\"wordCount\":515,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\\\/\\\/www.mdsmedia.co.in\\\/blog\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/www.mdsmedia.co.in\\\/blog\\\/whatsapp-marketing-automation-for-enterprises\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/i0.wp.com\\\/www.mdsmedia.co.in\\\/blog\\\/wp-content\\\/uploads\\\/2026\\\/06\\\/Untitled-design-89.png?fit=1024%2C683&ssl=1\",\"articleSection\":[\"Newsletter\"],\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\\\/\\\/www.mdsmedia.co.in\\\/blog\\\/whatsapp-marketing-automation-for-enterprises\\\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.mdsmedia.co.in\\\/blog\\\/whatsapp-marketing-automation-for-enterprises\\\/\",\"url\":\"https:\\\/\\\/www.mdsmedia.co.in\\\/blog\\\/whatsapp-marketing-automation-for-enterprises\\\/\",\"name\":\"WhatsApp Marketing Automation for Enterprises - BLOGS\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.mdsmedia.co.in\\\/blog\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/www.mdsmedia.co.in\\\/blog\\\/whatsapp-marketing-automation-for-enterprises\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/www.mdsmedia.co.in\\\/blog\\\/whatsapp-marketing-automation-for-enterprises\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/i0.wp.com\\\/www.mdsmedia.co.in\\\/blog\\\/wp-content\\\/uploads\\\/2026\\\/06\\\/Untitled-design-89.png?fit=1024%2C683&ssl=1\",\"datePublished\":\"2026-06-19T12:01:42+00:00\",\"dateModified\":\"2026-06-19T12:01:48+00:00\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/www.mdsmedia.co.in\\\/blog\\\/whatsapp-marketing-automation-for-enterprises\\\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/www.mdsmedia.co.in\\\/blog\\\/whatsapp-marketing-automation-for-enterprises\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/www.mdsmedia.co.in\\\/blog\\\/whatsapp-marketing-automation-for-enterprises\\\/#primaryimage\",\"url\":\"https:\\\/\\\/i0.wp.com\\\/www.mdsmedia.co.in\\\/blog\\\/wp-content\\\/uploads\\\/2026\\\/06\\\/Untitled-design-89.png?fit=1024%2C683&ssl=1\",\"contentUrl\":\"https:\\\/\\\/i0.wp.com\\\/www.mdsmedia.co.in\\\/blog\\\/wp-content\\\/uploads\\\/2026\\\/06\\\/Untitled-design-89.png?fit=1024%2C683&ssl=1\",\"width\":1024,\"height\":683},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/www.mdsmedia.co.in\\\/blog\\\/whatsapp-marketing-automation-for-enterprises\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/www.mdsmedia.co.in\\\/blog\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"WhatsApp Marketing Automation for Enterprises\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/www.mdsmedia.co.in\\\/blog\\\/#website\",\"url\":\"https:\\\/\\\/www.mdsmedia.co.in\\\/blog\\\/\",\"name\":\"BLOGS\",\"description\":\"Achieve Unmatched ROI with Our Tailored Marketing Solutions\",\"publisher\":{\"@id\":\"https:\\\/\\\/www.mdsmedia.co.in\\\/blog\\\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/www.mdsmedia.co.in\\\/blog\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/www.mdsmedia.co.in\\\/blog\\\/#organization\",\"name\":\"BLOGS\",\"url\":\"https:\\\/\\\/www.mdsmedia.co.in\\\/blog\\\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/www.mdsmedia.co.in\\\/blog\\\/#\\\/schema\\\/logo\\\/image\\\/\",\"url\":\"https:\\\/\\\/i0.wp.com\\\/www.mdsmedia.co.in\\\/blog\\\/wp-content\\\/uploads\\\/2024\\\/08\\\/cropped-logo.png?fit=134%2C80&ssl=1\",\"contentUrl\":\"https:\\\/\\\/i0.wp.com\\\/www.mdsmedia.co.in\\\/blog\\\/wp-content\\\/uploads\\\/2024\\\/08\\\/cropped-logo.png?fit=134%2C80&ssl=1\",\"width\":134,\"height\":80,\"caption\":\"BLOGS\"},\"image\":{\"@id\":\"https:\\\/\\\/www.mdsmedia.co.in\\\/blog\\\/#\\\/schema\\\/logo\\\/image\\\/\"}},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/www.mdsmedia.co.in\\\/blog\\\/#\\\/schema\\\/person\\\/6fc7a2be965bcc544be5f4f22ab44c16\",\"name\":\"Gangotri Hore\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/b60686904a46d488888e6437b54b552d108f31e62352215f52254dc417afc63b?s=96&d=mm&r=g\",\"url\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/b60686904a46d488888e6437b54b552d108f31e62352215f52254dc417afc63b?s=96&d=mm&r=g\",\"contentUrl\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/b60686904a46d488888e6437b54b552d108f31e62352215f52254dc417afc63b?s=96&d=mm&r=g\",\"caption\":\"Gangotri Hore\"},\"sameAs\":[\"http:\\\/\\\/mdsmdedia.co.in\"],\"url\":\"https:\\\/\\\/www.mdsmedia.co.in\\\/blog\\\/author\\\/gango_hore\\\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"WhatsApp Marketing Automation for Enterprises - BLOGS","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.mdsmedia.co.in\/blog\/whatsapp-marketing-automation-for-enterprises\/","og_locale":"en_US","og_type":"article","og_title":"WhatsApp Marketing Automation for Enterprises - BLOGS","og_description":"A global retail brand wants to send a personalized order...","og_url":"https:\/\/www.mdsmedia.co.in\/blog\/whatsapp-marketing-automation-for-enterprises\/","og_site_name":"BLOGS","article_published_time":"2026-06-19T12:01:42+00:00","article_modified_time":"2026-06-19T12:01:48+00:00","og_image":[{"width":1024,"height":683,"url":"https:\/\/www.mdsmedia.co.in\/blog\/wp-content\/uploads\/2026\/06\/Untitled-design-89.png","type":"image\/png"}],"author":"Gangotri Hore","twitter_card":"summary_large_image","twitter_misc":{"Written by":"Gangotri Hore","Est. reading time":"3 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/www.mdsmedia.co.in\/blog\/whatsapp-marketing-automation-for-enterprises\/#article","isPartOf":{"@id":"https:\/\/www.mdsmedia.co.in\/blog\/whatsapp-marketing-automation-for-enterprises\/"},"author":{"name":"Gangotri Hore","@id":"https:\/\/www.mdsmedia.co.in\/blog\/#\/schema\/person\/6fc7a2be965bcc544be5f4f22ab44c16"},"headline":"WhatsApp Marketing Automation for Enterprises","datePublished":"2026-06-19T12:01:42+00:00","dateModified":"2026-06-19T12:01:48+00:00","mainEntityOfPage":{"@id":"https:\/\/www.mdsmedia.co.in\/blog\/whatsapp-marketing-automation-for-enterprises\/"},"wordCount":515,"commentCount":0,"publisher":{"@id":"https:\/\/www.mdsmedia.co.in\/blog\/#organization"},"image":{"@id":"https:\/\/www.mdsmedia.co.in\/blog\/whatsapp-marketing-automation-for-enterprises\/#primaryimage"},"thumbnailUrl":"https:\/\/i0.wp.com\/www.mdsmedia.co.in\/blog\/wp-content\/uploads\/2026\/06\/Untitled-design-89.png?fit=1024%2C683&ssl=1","articleSection":["Newsletter"],"inLanguage":"en-US","potentialAction":[{"@type":"CommentAction","name":"Comment","target":["https:\/\/www.mdsmedia.co.in\/blog\/whatsapp-marketing-automation-for-enterprises\/#respond"]}]},{"@type":"WebPage","@id":"https:\/\/www.mdsmedia.co.in\/blog\/whatsapp-marketing-automation-for-enterprises\/","url":"https:\/\/www.mdsmedia.co.in\/blog\/whatsapp-marketing-automation-for-enterprises\/","name":"WhatsApp Marketing Automation for Enterprises - BLOGS","isPartOf":{"@id":"https:\/\/www.mdsmedia.co.in\/blog\/#website"},"primaryImageOfPage":{"@id":"https:\/\/www.mdsmedia.co.in\/blog\/whatsapp-marketing-automation-for-enterprises\/#primaryimage"},"image":{"@id":"https:\/\/www.mdsmedia.co.in\/blog\/whatsapp-marketing-automation-for-enterprises\/#primaryimage"},"thumbnailUrl":"https:\/\/i0.wp.com\/www.mdsmedia.co.in\/blog\/wp-content\/uploads\/2026\/06\/Untitled-design-89.png?fit=1024%2C683&ssl=1","datePublished":"2026-06-19T12:01:42+00:00","dateModified":"2026-06-19T12:01:48+00:00","breadcrumb":{"@id":"https:\/\/www.mdsmedia.co.in\/blog\/whatsapp-marketing-automation-for-enterprises\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.mdsmedia.co.in\/blog\/whatsapp-marketing-automation-for-enterprises\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.mdsmedia.co.in\/blog\/whatsapp-marketing-automation-for-enterprises\/#primaryimage","url":"https:\/\/i0.wp.com\/www.mdsmedia.co.in\/blog\/wp-content\/uploads\/2026\/06\/Untitled-design-89.png?fit=1024%2C683&ssl=1","contentUrl":"https:\/\/i0.wp.com\/www.mdsmedia.co.in\/blog\/wp-content\/uploads\/2026\/06\/Untitled-design-89.png?fit=1024%2C683&ssl=1","width":1024,"height":683},{"@type":"BreadcrumbList","@id":"https:\/\/www.mdsmedia.co.in\/blog\/whatsapp-marketing-automation-for-enterprises\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/www.mdsmedia.co.in\/blog\/"},{"@type":"ListItem","position":2,"name":"WhatsApp Marketing Automation for Enterprises"}]},{"@type":"WebSite","@id":"https:\/\/www.mdsmedia.co.in\/blog\/#website","url":"https:\/\/www.mdsmedia.co.in\/blog\/","name":"BLOGS","description":"Achieve Unmatched ROI with Our Tailored Marketing Solutions","publisher":{"@id":"https:\/\/www.mdsmedia.co.in\/blog\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.mdsmedia.co.in\/blog\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Organization","@id":"https:\/\/www.mdsmedia.co.in\/blog\/#organization","name":"BLOGS","url":"https:\/\/www.mdsmedia.co.in\/blog\/","logo":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.mdsmedia.co.in\/blog\/#\/schema\/logo\/image\/","url":"https:\/\/i0.wp.com\/www.mdsmedia.co.in\/blog\/wp-content\/uploads\/2024\/08\/cropped-logo.png?fit=134%2C80&ssl=1","contentUrl":"https:\/\/i0.wp.com\/www.mdsmedia.co.in\/blog\/wp-content\/uploads\/2024\/08\/cropped-logo.png?fit=134%2C80&ssl=1","width":134,"height":80,"caption":"BLOGS"},"image":{"@id":"https:\/\/www.mdsmedia.co.in\/blog\/#\/schema\/logo\/image\/"}},{"@type":"Person","@id":"https:\/\/www.mdsmedia.co.in\/blog\/#\/schema\/person\/6fc7a2be965bcc544be5f4f22ab44c16","name":"Gangotri Hore","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/secure.gravatar.com\/avatar\/b60686904a46d488888e6437b54b552d108f31e62352215f52254dc417afc63b?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/b60686904a46d488888e6437b54b552d108f31e62352215f52254dc417afc63b?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/b60686904a46d488888e6437b54b552d108f31e62352215f52254dc417afc63b?s=96&d=mm&r=g","caption":"Gangotri Hore"},"sameAs":["http:\/\/mdsmdedia.co.in"],"url":"https:\/\/www.mdsmedia.co.in\/blog\/author\/gango_hore\/"}]}},"jetpack_featured_media_url":"https:\/\/i0.wp.com\/www.mdsmedia.co.in\/blog\/wp-content\/uploads\/2026\/06\/Untitled-design-89.png?fit=1024%2C683&ssl=1","jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/www.mdsmedia.co.in\/blog\/wp-json\/wp\/v2\/posts\/6987","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.mdsmedia.co.in\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.mdsmedia.co.in\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.mdsmedia.co.in\/blog\/wp-json\/wp\/v2\/users\/6"}],"replies":[{"embeddable":true,"href":"https:\/\/www.mdsmedia.co.in\/blog\/wp-json\/wp\/v2\/comments?post=6987"}],"version-history":[{"count":1,"href":"https:\/\/www.mdsmedia.co.in\/blog\/wp-json\/wp\/v2\/posts\/6987\/revisions"}],"predecessor-version":[{"id":6990,"href":"https:\/\/www.mdsmedia.co.in\/blog\/wp-json\/wp\/v2\/posts\/6987\/revisions\/6990"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.mdsmedia.co.in\/blog\/wp-json\/wp\/v2\/media\/6988"}],"wp:attachment":[{"href":"https:\/\/www.mdsmedia.co.in\/blog\/wp-json\/wp\/v2\/media?parent=6987"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.mdsmedia.co.in\/blog\/wp-json\/wp\/v2\/categories?post=6987"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.mdsmedia.co.in\/blog\/wp-json\/wp\/v2\/tags?post=6987"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}