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</html><thumbnail_url>https://www.mdsmedia.co.in/blog/wp-content/uploads/2026/07/Untitled-design-2026-07-14T120311.234.png</thumbnail_url><thumbnail_width>1024</thumbnail_width><thumbnail_height>683</thumbnail_height><description>Customer Success and Customer Support are often confused, but they serve fundamentally different roles. Customer Support is reactive &#x2014; it exists to help customers when something goes wrong, answering questions, resolving tickets, and fixing bugs. Its success is measured by resolution time, ticket volume, and satisfaction scores like CSAT. Customer Success, by contrast, is proactive....</description></oembed>
